Why do bad ideas spread so rapidly? Do bad ideas spread as a kind of malignant mind-worm pandemic? Or is there a kind of Gresham’s Law, of bad ideas driving out good ones?
This event features Gad Saad, an evolutionary psychologist and Professor of Marketing at Concordia University in Montréal, where he held the Research Chair in Evolutionary Behavioral Sciences and Darwinian Consumption. He has sought to bring Darwinian thinking to understanding consumer behavior and developing marketing campaigns that are informed by principles of evolutionary psychology.
Among his several books are The Consuming Instinct: What Juicy Burgers, Ferraris, Pornography, and Gift Giving Reveal about Human Nature, The Parasitic Mind: How Infectious Ideas Are Killing Common Sense, and most recently The Saad Truth About Happiness.
Photo by Dr_Microbe on Adobe Stock
